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Toto Wolff Set to Sell Shareholding Valuing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has led Mercedes to historic achievements in F1

Mercedes team principal Toto Wolff is in advanced talks to sell part of his shareholding in the Mercedes Formula 1 team.

The deal values Mercedes at £4.6 billion – an unprecedented figure for an F1 team – after McLaren was appraised at £3.5 billion in an adjustment to corporate structure last September.

Wolff, who owns one-third of Mercedes F1, would sell a shareholding approximately 5%.

The 53-year-old will remain as team principal and chief executive officer if the sale goes through.

Ownership Breakdown

The other shareholders in the team are Mercedes-Benz and chemicals giant Ineos Group, who both hold one-third of the enterprise.

An official representative stated: "We will be making no comment on the matter. The management structure of the team will remain unchanged, and all three partners are dedicated to the ongoing success of the brand in F1."

Valuation Growth

The deal would represent a significant increase in value of the Mercedes team after Ineos Group bought its share for £208 million in 2022.

This surge demonstrates the expansion in market values of Formula 1 outfits recently as a consequence of the growing popularity of Formula 1 around the world.

This trend was evident with the box-office performance of the Formula 1 film featuring Hollywood star Brad Pitt, which debuted in summer 2023 and has grossed more than $630m (£458 million) at the box office.

It is the actor's top-grossing movie and the highest-earning sports film to date.

Present Performance

Mercedes are runner-up in the team standings, behind McLaren, with three races remaining in the current championship.

Mercedes' primary racer British driver George Russell has won two of the 21 races this year and is in fourth place in the individual standings behind McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

Mercedes secured a record eight consecutive team titles and seven driver championships, six won by Lewis Hamilton and one by Nico Rosberg, between 2014 and 2021.

The writer

Jessica Thornton

Lena is een automotive expert met een passie voor duurzame mobiliteit en schrijft al 10 jaar over de nieuwste ontwikkelingen.

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